Role: Creative Director, Modernista!
To celebrate the launch of the new Palm Pre and the new ad campaign from M!, we created five behind-the-scenes teasers for Facebook and YouTube. We wanted to give the community a little thank-you for being so supportive up to the launch date, as well as shift the conversation from the features of the unreleased Pre to the relaunch of the brand.
I worked with M ss ng P eces in NYC to create these teasers on the set in China, as well as a 5-minute documentary about the production.
